Here’s some insight into what Casey Ashely is fishing in the Bassmaster Classic

Here’s a closer look at the spot Casey Ashley was fishing this morning. On the upper right is the highly detailed, free Insight Genesis Social Map chart of the spot.

In the bottom left, is the Insight Genesis Bottom-Hardness layer map of the spot — the dark orange/brown areas show the hardest-bottom areas in the spot, as the other colors lighten, they show areas of decreasing bottom hardness. Savvy bass anglers use Insight Genesis maps to target bass that group up on the transitions between harder- and softer-bottom areas.
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Insight Genesis maps almost make it too easy to find fish-holding bottom structure, McClelland says

Insight Genesis maps are making it “so much easier” to find fish-holding bottom structure, says Lowrance pro Mike McClelland, a contender in the 2015 GEICO Bassmaster Classic presented by GoPro. And that makes it easier to catch more and bigger fish.

Insight Genesis maps are also great at showing the kind of bottom “irregularities” that attract bass, McClelland says.

McClelland-Facebook-CollageWhen he launched this morning on the final day of the Bassmaster Classic, McClelland was in 15th place — 5 pounds and 5 ounces behind the leader, fellow Lowrance pro Takahiro Omori. Of the top 10 anglers after two of three days of competition, eight are Lowrance pros. All Lowrance pros competing in the 2015 Bassmaster Classic were provided an SD card loaded with an Insight Genesis contour map of Lake Hartwell.

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Insight Genesis maps giving Lowrance pros a competitive edge in 2015 Bassmaster Classic

When the 2015 Bassmaster Classic launched on Lake Hartwell on Friday, Lowrance Pro Team anglers had a competitive edge – Insight Genesis contour maps.

“You may be surprised at how much detail you may be missing out on” if you’re not using Insight Genesis maps, says 2014 Bassmaster Classic Champion Randy Howell.

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2014 and 2009 Bassmaster Classic Champions Randy Howell (left) and Skeet Reese.

2009 Bassmaster Classic Champ Skeet Reese agrees.

“The mapping that you know and use today, really isn’t that accurate,” he says. “Insight Genesis allows you to really, truly see those sweet spots, within a sweet spot, within a sweet spot.”

Heading into championship Sunday of the Bassmaster Classic, Howell was in 4th place, behind fellow Lowrance pros Takahiro Omori, Dean Rojas and Mike Iaconelli, in 1st, 2nd and 3rd, respectively. Skeet was sitting at 10th place in the 55-angler field. Of the top 10 anglers after two of three days of competition, eight are Lowrance pros who have Insight Genesis maps of Lake Hartwell.

An innovative, GoFree Cloud-powered service, Insight Genesis enables anglers to create custom contour maps of un-mapped bodies of water, improve contour detail on previously mapped waters, and precisely dissect spot-on-the-spot areas on fish-holding bottom structure. Insight Genesis maps are exclusive to Lowrance, Simrad and B&G chartplotters.  All Lowrance Pro Team anglers competing in the 2015 Bassmaster Classic were provided an SD card loaded with an Insight Genesis map of Lake Hartwell.

Whether your favorite fishery is a 300-acre pond or a 30,000-acre reservoir, Insight Genesis mapping is a game-changer. No other maps are better at helping you find and fish the “sweet spots” that don’t appear on many other chart chips and map apps – spots like shell beds, hard-to-soft-bottom transitions, and off-shore humps and ledges. “Insight Genesis mapping is helping us find those locations and record those locations and allow you to be a lot more efficient on the water,” Skeet explains.

The one-foot contour lines on Insight Genesis maps are much more accurate than the estimated contour lines on many chart chips and map apps, which can obscure fish-holding bottom structure of interest to anglers.

“Looking at the contour lines, the detail, right away lets me know that I’m going to look for certain things that may work,” Howell explains.

That makes Insight Genesis a huge time-saver for anglers — be they Bassmaster Classic Champs like Howell and Skeet, or weekend warriors who fish for fun and braggin’ rights. (Article continues below video player)

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Insight Genesis map detail is “unbelievable,” says 2015 Bassmaster Classic contender David Walker

2015_Classic-Walker-COLLAGEThe level of detail in free Insight Genesis Social Map contour charts is “unbelievable,” says 2015 Bassmaster Classic Contender David Walker.

“With those one-foot contours, I can see where those little changes are without having to go back and forth and fish over them and over them – the map already shows me where I need to start looking,” Walker explains. “It just makes it so much easier. Instead of in three days of practice, me trying to cover maybe a third of the lake, now I can cover all of the lake because I already have the legwork done for me. I can go right to those spots and check them out and look for fish there and eliminate areas or find Classic-winning spots.”

Watch the video below to hear Walker explain how Insight Genesis maps can help anglers at any level — be it the Bassmaster Classic or a day trip on your favorite local lake or pond. (Blog article continues below the video player)

The same Insight Genesis contour chart of Lake Hartwell provided to Walker and all the Lowrance Pro Team members fishing in the 2015 Bassmaster Classic is available to the public for FREE from Insight Genesis Social Map, which also generated the map. Take a look at that map for free, HERE (navigate and zoom in until you land on Lake Hartwell). The Bassmaster Classic launched this morning. You can follow all the action live at bassmaster.com.

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Finding the right points and pockets will be key in Bassmaster Classic on Hartwell, Pace says

Pace-Hartwell-Genesis-COLLAGENot all bottom structure is “created equal,” says 2013 Bassmaster Classic Champion Cliff Pace. Schools of bass feed where they do for a reason. So one key to winning big tournaments is eliminating dead water and making every cast count fishing on the right structure.

“Typically, anything that’s different on the bottom has got potential,” says Pace, the 2013 Bassmaster Classic Champion. “Unique features” on bottom structure, he says, “are really what people consider to be the sweet spots.”

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2013 Classic Champ Cliff Pace has an innovative tool in his arsenal to find sweet spots in the 2015 Classic – Insight Genesis. (Photo courtesy Bassmaster media)

Pace has an innovative tool in his arsenal to find such sweet spots – Insight Genesis mapping. An innovative, GoFree Cloud-powered service, Insight Genesis enables anglers to create custom contour maps of un-mapped bodies of water, improve contour detail on previously mapped waters, and precisely dissect spot-on-the-spot areas on fish-holding bottom structure. Insight Genesis maps are exclusive to Lowrance, Simrad and B&G chartplotters.

All Lowrance Pro Team anglers competing in the 2015 Bassmaster Classic were provided an SD card loaded with an Insight Genesis contour map of Lake Hartwell,  where Pace finished runner-up in the 2008 Classic. The winner of that Classic, Alton Jones, explained in TV coverage of the event that he caught some of his best fish on a “very specific” sweet spot where “clay turns to sand … right down the center of [a] ditch.”

The ability to locate a sweet spot like that is what makes Insight Genesis so valuable to tournament fishermen and recreational anglers alike.

Listen to Cliff Pace preview the 2015 Bassmaster Classic in this “Fantasy Fishing Insider” podcast:

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Want to win a Lowrance HDS Gen 2 Touch sonar/GPS unit? Go fishing on Murray!

Murray Mapping party collageWant to win a free Lowrance HDS Gen 2 Touch sonar/GPS unit? Go fishing on Lake Murray!

And be sure to record sonar logs when you do. The angler that uploads the most acres of Lake Murray sonar data to Insight Genesis between Feb. 14 and March 14 will win the grand prize in the Insight Genesis Lake Murray Challenge – a $2,499-value Lowrance HDS-9 Gen 2 Touch unit with transducer and a $229-value Wifi-1 accessory.

HDS-7-wifi-1-COLLAGEThe grand prize will be awarded on March 14 after a day-long Insight Genesis Lake Murray Mapping Party & Big Fish Bash, sponsored by Lowrance and GoFree. The angler who catches the biggest fish during the event will win an HDS-7 Gen 2 Touch with transducer and a WiFi-1. To be eligible to win the grand prize, upload your Lake Murray sonar data to Insight Genesis before March 13 and participate in the March 14 Mapping Party.

Insight Genesis, GoFree’s innovative mapping tool, helps anglers catch more and bigger fish in several ways: providing them free downloads of community-sourced contour charts from Insight Genesis Social Map; enabling them to create their own custom contour maps of un-mapped bodies of water; and helping them discover and dissect tournament-winning spot-on-the-spot areas that often don’t show up on other chart chips and/or map apps. Insight Genesis maps are exclusive to Lowrance, Simrad and B&G chartplotters. Learn more about uploading sonar data and creating your own contour maps HERE.

“Insight Genesis is a game-changer,” says Lowrance’s Candler McCollum, a former Auburn fishing team standout. “No other mapping is better at helping you find ‘the juice’ – sweet spots like shell beds, hard-to-soft-bottom transitions areas, and off-shore humps and ledges that don’t appear on any off-the-shelf map. For serious tournament anglers, just graphing spots in practice isn’t enough any more – you need to be mapping your spots with Insight Genesis.” Continue reading