September 7th – Canada Mapping Party at Marine Shores (Long Point)

Mapping-Party-flyer_format_CanadaCANADA, we have a Lowrance seminar coming up for you on September 7th at Marina Shores, Long Point.

Are you ready to see what you’ve been missing in the waters you fish? Are you ready to see everything?

Lowrance is offering free 1-on-1 training sessions from Lowrance pro-staffers on how to best set up your Lowrance electronics to find and catch fish, including training on Insight Genesis custom mapping.  We’ll all get out and do some mapping to learn how Insight Genesis works and how it can help us all catch more fish!

But wait, there’s more! Continue reading

Attend a FREE Lowrance Electronics & Insight Genesis Mapping Seminar Near You!

Seminar-ScreengrabAre you ready to see what you’ve been missing in the water you fish? Are you ready to see everything?

Even frequent users of Lowrance electronics will tell you – in hushed tones, after swearing you to secrecy – that although they love their HDS units, they don’t know how to use all the fish-finding features packed into them. “Don’t worry,” we tell them, “you’re not the only one!” We’ve even heard longtime touring bass pros say they don’t know how to use every feature in their Lowrance unit, and that if they’d take the time to learn to use them better, they’d probably finish better in tournaments.

So we’re offering free 1-on-1 training sessions from Lowrance pro-staffers on how to best set up your Lowrance electronics to find and catch fish, including training on Insight Genesis custom mapping.

But wait, there’s more! Continue reading

Community spirit: Paul Stark volunteers to map lakes to help YOU catch more fish!

Stark-collageLewis and Clark have nothing on Paul Stark. Sure, the famous explorers mapped a fair share of South Dakota’s plains back in the day. Mad props to ‘em. But for the last few months, Stark has led a one-man Corps of Discovery to map lakes across The Rushmore State.

And he wants to share his fishing maps with you and all your fishing buddies. And with all their fishing buddies. And with … well, everyone.

“On an online forum I’m on, I ask other forum members what local lakes they would like to see mapped,” Stark explains. “I try to map all those lakes and then tell the forum readers that my maps of those lakes will be available soon on Insight Genesis Social Map. It stirs up some excitement when good maps are finally available for poorly mapped – or un-mapped – lakes in the area.”

It’s just that unselfish community spirit that makes Insight Genesis Social Map possible. Continue reading

Need More Out of Insight Genesis? Try BioBase

squareInsight Genesis is a fantastic tool for anglers to more precisely map areas they are most interested in fishing.  However, professional resource managers like DNR invasive plant biologists are finding value also in this automated technology for aquatic habitat assessment and monitoring.  You’ll be glad to hear we have a solution for professionals in the fisheries, aquatic plant, and water resource industries called BioBase. It’s like Insight Genesis but with outputs geared towards scientific research!  BioBase was launched in August of 2011 and initially served the aquatic plant management industry in the US. It has since expanded to all aquatic-resource professionals  across the globe. Continue reading

Q: Why don’t some depths on my map match the depths displayed on my fish-finder?


WHAT THE ? … That moment you realize that the depths indicated on your off-the-shelf digital map card aren’t even CLOSE to accurate … Time to get REAL one-foot contours with Insight Genesis.

By Greg Huff and
Patrick Clifford

Ever been fishing and noticed that depths displayed on your digital map don’t match actual depths determined by your sonar unit? Ron Lutes has. That’s why he subscribed to Insight Genesis to make his own custom lake maps with real one-foot contours.

“I used my iPhone with a [digital map] on Eagle Lake in northwest Ontario … the map info was absolutely worthless!” reports Lutes. “There was not one spot I checked with the depth/fish-finder in the boat that was close to the actual depths. That was one of the reasons I wanted to use Insight Genesis – to improve or make my own charts. I don’t know where [that map company] came up with thousands of bogus contour lines.”

What Lutes called “bogus” contour lines could be the result of bad data. A variety of user-initiated anomalies can cause a bad sonar signal that results in bad data. They include: Continue reading

You won’t believe how detailed this Insight Genesis fishing map is!

Gaston main gifThe seasoned fishermen could not contain his excitement as a custom Insight Genesis fishing map appeared on the screen of the fish-finder on his boat:

“You can automatically see the difference!” He exclaimed. “Look at those one-foot contours!”

Having fished Lake Gaston for years, Mike Smedley said thought he knew the North Carolina reservoir “like the back of my hand.” Then he saw the Insight Genesis custom contour map he made with sonar signals recorded with the GPS/chartplotter on his own boat.

“Absolutely incredible!” Smedley exclaimed. “I thought I knew the lake, and I’m finding that I didn’t know it quite as well as I thought I did. And that’s exciting to me. It’s almost like I’m getting a new lake in my backyard.”

Continue reading