Insight Genesis maps giving Lowrance pros a competitive edge in 2015 Bassmaster Classic

When the 2015 Bassmaster Classic launched on Lake Hartwell on Friday, Lowrance Pro Team anglers had a competitive edge – Insight Genesis contour maps.

“You may be surprised at how much detail you may be missing out on” if you’re not using Insight Genesis maps, says 2014 Bassmaster Classic Champion Randy Howell.

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2014 and 2009 Bassmaster Classic Champions Randy Howell (left) and Skeet Reese.

2009 Bassmaster Classic Champ Skeet Reese agrees.

“The mapping that you know and use today, really isn’t that accurate,” he says. “Insight Genesis allows you to really, truly see those sweet spots, within a sweet spot, within a sweet spot.”

Heading into championship Sunday of the Bassmaster Classic, Howell was in 4th place, behind fellow Lowrance pros Takahiro Omori, Dean Rojas and Mike Iaconelli, in 1st, 2nd and 3rd, respectively. Skeet was sitting at 10th place in the 55-angler field. Of the top 10 anglers after two of three days of competition, eight are Lowrance pros who have Insight Genesis maps of Lake Hartwell.

An innovative, GoFree Cloud-powered service, Insight Genesis enables anglers to create custom contour maps of un-mapped bodies of water, improve contour detail on previously mapped waters, and precisely dissect spot-on-the-spot areas on fish-holding bottom structure. Insight Genesis maps are exclusive to Lowrance, Simrad and B&G chartplotters.  All Lowrance Pro Team anglers competing in the 2015 Bassmaster Classic were provided an SD card loaded with an Insight Genesis map of Lake Hartwell.

Whether your favorite fishery is a 300-acre pond or a 30,000-acre reservoir, Insight Genesis mapping is a game-changer. No other maps are better at helping you find and fish the “sweet spots” that don’t appear on many other chart chips and map apps – spots like shell beds, hard-to-soft-bottom transitions, and off-shore humps and ledges. “Insight Genesis mapping is helping us find those locations and record those locations and allow you to be a lot more efficient on the water,” Skeet explains.

The one-foot contour lines on Insight Genesis maps are much more accurate than the estimated contour lines on many chart chips and map apps, which can obscure fish-holding bottom structure of interest to anglers.

“Looking at the contour lines, the detail, right away lets me know that I’m going to look for certain things that may work,” Howell explains.

That makes Insight Genesis a huge time-saver for anglers — be they Bassmaster Classic Champs like Howell and Skeet, or weekend warriors who fish for fun and braggin’ rights. (Article continues below video player)


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Bassmaster Classic Champ: Insight Genesis maps are highly detailed

Howell-MLF-collageHighly detailed contour charts, like Insight Genesis maps, help anglers catch more and bigger fish, says Lowrance Pro Team angler Randy Howell, a Major League Fishing competitor and the 2014 Bassmaster Classic champion.

“It makes a big difference to have the great mapping detail that you can get from Lowrance,” Howell says. “In your own lake that you fish a lot, you may be surprised at how much detail you may be missing out on” with inferior maps.


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Major League mapping!

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Edwin Evers was one of several MLF competitors who recorded sonar logs while competing in Maine in order to update existing Lowrance Insight maps with even greater detail via Insight Genesis. (Photo courtesy Major League Fishing)

When Major League Fishing left Maine, the anglers took memories of exciting, fish-catching action on beautiful natural lakes full of bass. They left sonar data to improve fishing maps for those lakes.

“There’s not even a Navionics [map] for this lake,” said Lowrance Pro Team angler Edwin Evers before an MLF elimination round on of the many picturesque bass fisheries in Maine’s Belgrade Lakes region, near Waterville. “I’m going to be sonar-logging, so there’s going to be lots of information for you to use.”

Evers was one of several MLF competitors who recorded sonar logs while competing in Maine in order to update existing Lowrance Insight maps with even greater detail via Insight Genesis. Savvy anglers use Lowrance’s free Insight Genesis service to make custom contour maps of un-mapped bodies of water, improve contour detail on previously mapped waters, and to discover and dissect spot-on-the-spot areas on fish-holding structure.

“Folks, I’m telling you, get involved with Insight Genesis,” says Lowrance Pro Team angler Ish Monroe. “It’s going to make your fishing a whole lot better, because you can create your own maps and you’ll get a lot of information that you never had before on a lake that might not have any maps on it.” Continue reading “Major League mapping!”

Imagine the huge bass you’d catch with this giant craw trailer!

Giant_LobsterOK, so that’s not really a craw, it’s a lobster – a giant one! But just imagine how giant the bass would be that could crush a crustacean bait that big. Talk about a lunker!

The giant lobster in the photo weighs nearly 12 pounds and is estimated to be a whopping 70 years old, reports the Huffington Post. Biologist Forrest Galante, 26, caught the extra-large lobster while freediving near Anacapa Island on Oct. 6, according to the report.

Just as lobsters and crawfish (crayfish, crawdads, mud bugs, etc) look similar, they share another trait too — they live on and around offshore hard-bottom areas. That’s a big part of why “a bass loves a hard spot,” as explained by 2014 Bassmaster Angler of the Year Greg Hackney, who uses Lowrance electronics to help find and catch giants and win tournaments. (Caught any giants yourself? Post your photos on the Insight Genesis Facebook page!)

We can’t say for sure how Galante found the spot where the giant lobster lived, but we’re confident that you can find offshore hard-bottom areas where big bass are likely to bite a craw-imitating bait by using an Insight Genesis custom contour map in conjunction with your Lowrance StructureScan and 2D sonar. Continue reading “Imagine the huge bass you’d catch with this giant craw trailer!”

Use Insight Genesis maps on your mobile phone or e-tablet!

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Photo illustration

Need another reason to buy the new giant iPhone? You can view your Insight Genesis custom contour maps on it!

Insight Genesis, the innovative cloud-based map-generation tool for Lowrance, Simrad NS and B&G Zeus series chartplotters, is now enabled for use on mobile phones and e-tablets. With the release of a new HTML5-powered viewer, custom Insight Genesis maps and Insight Genesis Social Map charts can now be viewed on iOS, Android, Windows and mobile phones and tablets. In regions with good cellular service, the upgrade will allow free viewing of Genesis maps from your boat, while on the water.*

HTML5 is programming language used for structuring and presenting content on the Internet. Insight Genesis’ new HTML5 architecture replaces a system based on Silverlight, which was not compatible with mobile devices. To view your custom Insight Genesis maps and Social Map charts on your mobile device, log in to your account and click on a lake name, just as you would on your computer. Continue reading “Use Insight Genesis maps on your mobile phone or e-tablet!”

“Hump of the Week” on a small Ark. lake mapped by The Pond Pro

PondPro_ZOOM_HumpDay-9-17-14Do you fish smaller, off-the-grid lakes with bad maps — or no maps at all? Map them yourselves with Insight Genesis to find un-pressured fish-holding structure. You’ll catch more and bigger fish if you do, says small-water specialist Tim Shannon, AKA The Pond Pro.

“I am blown away at the structure I was missing without Insight Genesis,” Tim says. “I mapped a very small section of [an area lake] and have already found one major hump I never knew existed. If you’re not using Insight Genesis yet it’s time to get on board.”

Tim’s screenshot of that previously unknown fish-holding structure is our inaugural Insight Genesis Hump Day Hump of the Week. Have you used Insight Genesis to locate fish-holding structure not shown previously on any other fishing map? Post a screen shot on the Insight Genesis Facebook page and we might feature YOU in our next Hunp of the Week spotlight. (Click “Continue Reading” to see larger screen shots and learn more) Continue reading ““Hump of the Week” on a small Ark. lake mapped by The Pond Pro”

Greg Hackney: Insight Genesis maps give anglers an advantage

Hackney-CollageInsight Genesis maps give anglers an advantage, says Greg Hackney, the 2014 Bassmaster Elite Series Angler of the Year.

“If you fish a lake that doesn’t have a map, you can use the Lowrance Insight Genesis to build your own map of that lake — which is a pretty cool deal,” Hackney explains. “Soon, everybody will know that, but now they don’t. So you’ll have the jump on your buddies on your local lake by doing that.”


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