Insight Genesis custom contour maps now available in 181 countries

County-Expansion-Genesis-CollageInsight Genesis is now available in 24 new countries in Europe, the Caribbean, Latin America, Middle East and East Asia. The recent expansion brings to 181 the total number of countries in which GoFree’s innovative custom-mapping service is available.

“We believe everyone should have access to the best charts for their own local waterways,” said Leif Ottosson, CEO of Navico, parent company of GoFree, Lowrance, Simrad and B&G. “With GoFree and Insight Genesis, we give boaters the ability to record, upload and use their own maps, plus the ability to share them with others at no charge.”

Insight Genesis is now available in the following countries: Croatia, Estonia, Latvia, Lithuania, Malta, Poland, Russia, United Arab Emirates, Argentina, The Bahamas, Barbados, Brazil, Chile, Colombia, Panama, Peru, Venezuela, India, Indonesia, Malaysia, Singapore, Taiwan and Thailand.

GoFree is Navico’s newest brand. Insight Genesis is an innovative, cloud-based service that empowers anglers and boaters to make custom contour maps of un-mapped bodies of water, improve contour detail on previously mapped waters, and to discover areas of interest not charted on off-the shelf maps, including reefs, sunken islands, holes, humps, submerged vegetation and hard-bottom areas.

To create highly detailed contour maps with Insight Genesis, you need not buy additional hardware or expensive digital chips. All you need is an inexpensive SD card of any brand and the Lowrance, Simrad or B&G fish-finder already on your boat.*

In addition to personal map-making features, Insight Genesis offers access to Insight Genesis Social Map, a global database containing millions of acres of mapped water-bodies close to home, across your country and around the world. Insight Genesis Social Map allows users to share depth-contour information globally, which in turn, is merged into a single resource for boaters, anglers and sailors worldwide.

With access to GoFree directly on wireless-enabled Lowrance HDS Gen2 Touch* and HDS Gen3, Simrad NSS/NSO evo2* and GO7**, and B&G Zeus2* and Vulcan7 sonar/GPS units, Insight Genesis and Social Map are now even easier to use. Boaters can automatically upload sonar recordings to their Insight Genesis account directly from their chartplotter then download personal maps for immediate use on the water.

For more information about Insight Genesis visit the websites at and

To use your custom Insight Genesis maps on the water, you’ll need a compatible Lowrance, Simrad or B&G chartplotter.

*Simrad NSS/NSO evo2 and B&G Zeus2 require GoFree WIFI-1 to activate wireless connection and capabilities.

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